Tim Singleton
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Kisses 4 CANFAR 2015

The previous year of the campaign saw an upswing in interest from young professionals and university age students. With that knowledge, as well as a stronger established following, the third year of this campaign pushed cheeky imagery to the forefront using neon signs, often associated with back rooms, alleyways, bars, and other more "adult" things.

The design treatment was translated into promotional pieces sent across the country, but also into national advertisements through both print and digital channels, as well as out-of-home advertising.

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